eiru_base_menu/views/dashboard_menu.xml

<?xml version="1.0" encoding="utf-8"?>
<openerp>
  <data>
    <!-- main top menu -->

    <menuitem name="Ventas" id="eiru_base_menu.sale_menu" parent="eiru_reports_dashboard.eiru_report_main_menu" sequence="10"/>
        <menuitem name="Clientes" id="base.menu_partner_form" parent="eiru_base_menu.sale_menu" sequence="1"/>
        <menuitem name="Pedidos de venta" id="sale.menu_sale_order" parent="eiru_base_menu.sale_menu" sequence="2"/>

    <menuitem name="Compras" id="eiru_base_menu.purchase_menu" parent="eiru_reports_dashboard.eiru_report_main_menu" sequence="20"/>
        <menuitem name="Proveedores" id="base.menu_procurement_management_supplier_name" parent="eiru_base_menu.purchase_menu" sequence="1"/>
        <menuitem name="Pedidos de compra" id="purchase.menu_purchase_form_action" parent="eiru_base_menu.purchase_menu" sequence="2"/>

    <menuitem name="Productos" id="eiru_base_menu.product_menu" parent="eiru_reports_dashboard.eiru_report_main_menu" sequence="30"/>
        <menuitem name="Productos" id="product.menu_product_template_action" parent="eiru_base_menu.product_menu" sequence="1"/>

  </data>
</openerp>